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About Breyer

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Breyer Animal Creations began as the Breyer Molding Company, a Chicago, Illinois-based plastics manufacturing company. Its first model horse, the # 57 Western Horse, made its appearance in 1950. It was a special order for the F.W. Woolworth Company, made to adorn a mantelpiece clock. The company was then flooded with requests from people who saw it and wanted to know if they could purchase just the horse! By accepting that one order, the Breyer Molding Company had changed the focus of its business and company direction forever!

The Breyer Animal Creations brand is Reeves International’s largest line. Today, under the Reeves International umbrella, Breyer manufactures plastic, porcelain, and resin model horses, animals and accessories for play and collecting.

Breyer model horses, which begin as artist’s sculptures, are all handcrafted and hand-painted with airbrushes and paintbrushes. Approximately 20 different artisans handle each individual Breyer model from start to finish – a process, which, 54 years later, is still done by human hands, not machines. Even today, no two Breyer model horses are ever exactly alike!

  • Reeves’ Breyer Animal Creations brand dominates the model horse market in volume, sales, distribution, innovation, and quality.
  • Breyer products are carried in specialty toy stores, tack shops and agricultural stores, mass-market chains and more.
  • Breyer brings approximately 300 unique horses, animals and accessories to market each year. Created in five unique sizes and packaged into seven distinct lines from the upmarket Breyer Gallery of porcelains and resins to the cuddliest Plush ponies, Breyer is best known for the realism and authenticity of its model horses.
  • Breyer manufactures and ships approximately 5 million model horses each year, not including Special Editions and tack and accessories.
  • Breyer has a strong collector base for which it publishes a bi-monthly collector publication Just About Horse (JAH), has a Collector Club, and hosts BreyerFest, the world’s largest model horse collector and equine festival each year.

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Toy World is located at Shop 169 270 Canterbury Road, Forest Hill Victoria 3131
New Store Located Station Street Mall Bayside Shopping Centre, Frankston vic 3199 (phone to confirm availability of items)
Contact Anton van den Boom on 1300 363 319. Big Boom Pty Ltd trading as Toy Kingdom Early Learning Centre Forest Hill